Senior Marketing Specialist (2-3 Month Contractor | Full-Time Potential)

Location: Remote
HQ: Austin, TX
Type: Part-Time Contractor (20 hrs/week)
Duration: 2-3 month initial contract, with a clear path to full-time position as KPIs are met

About PX(PropertyX)

PX is the first AI property manager for short-term rentals (STRs).

It was founded by a team of Microsoft and Airbnb alumni, bringing world-class expertise in technology, product, and growth into the future of property management.

Our values

We believe every property has the potential to create freedom: freedom of time, freedom of income, freedom from the daily grind.

We exist to unlock that potential by removing the friction, guesswork, and overwhelm from renting.

Through AI-powered automation and smart insights, we make property ownership effortless, profitable, and future-proof, so owners can focus on living, not managing.

Role Overview

We’re seeking a creative, analytical, and hands-on digital marketer to take ownership of PX’s digital presence with one clear objective: drive demo requests and boost conversions.

You’ll design and execute content strategies across company website, LinkedIn, Instagram, Facebook, Reddit, and beyond, delivering measurable results that fuel PX’s growth.

Responsibilities

• Persona-Driven Strategy: Deeply understand PX’s users: digital nomads, property managers, and hosts, and tailor content that speaks directly to their needs and aspirations.
• Content Leadership & Design: Own PX’s content strategy end-to-end. Plan, create, and publish compelling posts across web and social channels (LinkedIn, Instagram, Facebook, Reddit). Deliver engaging copy and visuals (via Canva or similar tools) that reflect PX’s brand voice: professional, empowering, and freeing.
• Develop a consistent content calendar aligned with campaigns and company goals.
• Repurpose content across multiple formats (blogs, social posts, short videos, carousels, infographics).
• Leverage storytelling to showcase PX’s value proposition and inspire demo requests.
• Budgeting & Channel Selection: Identify the most effective channels (organic + paid) and allocate resources to maximize reach and conversions.
• Metric Tracking & Optimization: Provide weekly/monthly reporting on:
  Follower growth & engagement
  Content reach & click-through rates
  Demo conversion rate
  Cost per lead (if paid campaigns are tested)
• Experiment & Improve: Continuously test messaging, visuals, and campaign formats to improve performance and ROI. Stay ahead of trends in SaaS, proptech, and digital marketing.
• Brand Alignment: Ensure all messaging and design assets consistently communicate PX’s vision of freedom, efficiency, and future-proof ownership.
• Scalable Foundations: Build repeatable processes, templates, and frameworks that allow PX’s content engine to scale as the company grows.

Success Metrics (KPIs)

• Steady flow of high-quality, consistent content
• Visible month-over-month growth in engagement and reach
• Tangible increase in demo requests and lead conversions
• Clear, actionable insights driving marketing strategy forward

Your Profile

• 4+ years of experience in digital marketing & social media
• Proven ability to drive real business outcomes (leads, conversions, engagement)
• Skilled in Canva (or similar design tools)
• Strong writing, storytelling, and content creation skills
• Data-driven, with the creativity to test bold ideas
• Startup-ready: adaptable, ambitious, and motivated by KPIs
• Bonus: 
  • Experience in SaaS, prop-tech, or B2B marketing
  • Familiarity with prompt engineering
  • Preferred Certifications:
    • HubSpot Inbound Marketing Certification
    • HubSpot Marketing Software Certification
    • Google Analytics 4 Certification
    • Meta Certified Media Buying Professional
    • Meta Certified Creative Strategy Professional

Commitment

• Part-Time Contractor: Flexible hours (20 hrs/week)
• Initial 2-Month Contract: Designed as a launch phase with clear potential to extend and grow into a full-time role as PX scales

Why Join PX?

• Immediate impact: Your work won’t get lost in layers, it will directly drive demo requests, revenue, and PX’s growth trajectory.
• Pioneer prop-tech: Join PX, the first AI property manager for STRs, and help shape a brand-new category in real estate and automation.
• Leadership path: Build our marketing engine from the ground up and step into a full-time team lead role as we scale.
• Work with proven founders: Partner with a founding team from Microsoft and Airbnb, bringing world-class experience in tech and growth to the table.
• Flexibility & ownership: Remote-first, flexible hours, and the freedom to test bold ideas while taking real ownership of results.

Hiring Process

• Application Review: We’ll review your resume, portfolio, or any relevant work samples to understand your experience and fit for the role.
• Introductory Call: A short 15–20 minute conversation to learn more about you, share details about PX, and answer your initial questions.
• Practical Exercise: A one-hour, role-relevant task to showcase your skills in action.
• Final Interview: A 30-minute deeper conversation with the founders to discuss strategy, KPIs, and long-term growth opportunities.
• Decision & Offer: If it’s a fit on both sides, we’ll move quickly to get you started.

Timeline: The entire hiring process will be completed within two-three weeks from application submission. Candidates who are invited to the introductory call or any subsequent stage will receive personalized feedback, regardless of the outcome.

Don’t meet every single requirement? Research shows women and underrepresented groups are often less likely to apply unless they meet all listed criteria. At PX, we value growth, potential, and diverse perspectives, if you're excited about this role and believe you can grow into it, we encourage you to apply!

Equal Opportunity Employment

PX is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. We do not discriminate on the basis of race, color, religion, sex, marital status, pregnancy, gender identity or expression, national origin, age, disability, or any other protected status.

We welcome applicants from all backgrounds and are committed to fair and transparent hiring practices. We also provide reasonable support for individuals with disabilities throughout the application and interview process.